A mock beer branding project in which I created a company, product, and other creative content to promote this beer brand and identity. The story of this beer project was inspired by the song "Black Swan" by South Korean music artist, BTS, which is best summarized by the words I use for the motto: To Thine Own Art Be True.
Product Description: In partnership with Korean music artist, BTS, Soul Seven Brewing Company is proud to present our first ever barrel-aged porter ale, Black Swan. Black Swan is a dark and rich medium-bodied porter ale aged in local Korean whiskey casks. It is a beer for artists, made by artist that encourages people all over the world to embrace what they love and their passion for their craft. Whomever you are, whatever you do, to thine own art be true.